Daily cognitive nutrition for kids who struggle with focus.

4.8 starsJoin 12,000+ families

15 ingredients for growing brains, in one fizzy drink they actually ask for.

Beyond the basics of a multivitamin.

A daily nutrition foundation

Magnesium, zinc, saffron and phosphatidylserine, alongside essential vitamins.

Active-form B vitamins

P-5-P B6, L-methylfolate and methylcobalamin B12. The forms and amounts are on the label.

Four flavors. Find their favorite.

Berry Cherry, Strawberry Lemonade, Watermelon and Orange Creamsicle.

The focus pairing

100 mg L-theanine with 50 mg caffeine from green tea per serving.

What clinicians say.

Ana Gilman, NP

Ana Gilman, NP

Family medicine
10 years in practice

Verified on FrontrowMD

“The formula behind FizzyFocus adds to my reassurance in recommending it to parents who want to support their kids’ or teens’ focus and concentration.”†

Dr. LaTresha McBride, MD

Dr. LaTresha McBride, MD

Pediatrics
19 years in practice

Verified on FrontrowMD

“I recommend Fizzy because it provides meaningful amounts of Vitamin C and grape extract (along with other ingredients I value) without added sugar…”†

Dr. Grace Hidalgo, MD

Dr. Grace Hidalgo, MD

Pediatrics
18 years in practice

Verified on FrontrowMD

“Overall, I really like FizzyFocus for patients because it combines saffron with other nutrients that can support nerves and focus.”†

Elizabeth Santoro, PA

Elizabeth Santoro, PA

Primary Care
2 years in practice

Verified on FrontrowMD

“I find that FizzyFocus includes these calming nutrients in a format kids like.”†

Natalie Ramos, NP

Natalie Ramos, NP

Internal medicine
3 years in practice

Verified on FrontrowMD

“I think this formula is excellent for those who need better organization.”†

Clinicians receive free samples, not payment. Reviews may use FrontrowMD drafts. Individual opinions, not medical advice; FizzyFocus has not been clinically tested.

About these reviews

Clinicians receive free samples, are not paid, and may edit or submit FrontrowMD-drafted reviews. Opinions are informational, not medical advice.

†Individual clinicians' opinions, shared through FrontrowMD. FizzyFocus is made with clinically studied ingredients; the finished formula has not been tested in its own clinical trial. These statements have not been evaluated by the Food and Drug Administration. Always consult your child's provider.

FrontrowMD is an independent third party. Clinicians can try samples themselves or share them with patients. Submitted reviews reflect their views or experiences; FrontrowMD may offer draft reviews for them to edit or submit.

Brands must publish all detailed reviews, including negative reviews with clinical rationale. Clinicians who submit a review can offer their patients a 30% discount through FrontrowMD.

Learn more about FrontrowMD (opens in a new tab)

Chosen forms. Complementary roles.

Vitamin C

Vitamin

Vitamin C

150 mg

Vitamin B6

Vitamin

Vitamin B6

10 mg

L-Methylfolate

Vitamin

L-Methylfolate

150 mcg DFE

Vitamin B12

Vitamin

Vitamin B12

250 mcg

Saffron

Plant ingredient

Saffron

15 mg

Wild Blueberry

Plant ingredient

Wild Blueberry

In 150 mg blend

Cranberry

Plant ingredient

Cranberry

In 150 mg blend

Zinc

Mineral

Zinc

12.5 mg

Magnesium

Mineral

Magnesium

100 mg

Pomegranate

Plant ingredient

Pomegranate

In 150 mg blend

L-Theanine

Formula pairing

L-Theanine

100 mg

Natural Green-Tea Caffeine

Formula pairing

Natural Green-Tea Caffeine

50 mg

Caffeine is a stimulant.

Vitamin D3

Vitamin

Vitamin D3

13 mcg

Phosphatidylserine

Phospholipid

Phosphatidylserine

100 mg

Grape Seed

Plant ingredient

Grape Seed

100 mg

Organic natural flavors, explained

What are organic natural flavors, and what can they contain?

Natural flavors are ingredients used mainly for taste and aroma. Under the FDA definition, they can come from fruits, vegetables, herbs, spices, other plant materials, edible yeast, animal foods or fermentation products. They may be extracts, essential oils or distillates; “natural” does not mean unprocessed or simply powdered fruit.

A flavor blend can also include ingredients that help carry, disperse or protect the flavor. USDA’s technical report describes organic alcohol in liquid flavors and organic gums or starches in some powdered flavors. Those are general examples, not a list of ingredients in FizzyFocus’s blends.

Our labels list organic natural flavors. Steviol glycosides are listed separately for sweetness.

FDA natural-flavor definition · USDA flavor composition report

How are organic natural flavors different from natural flavors?

“Natural” describes the source of the flavoring substances; it does not by itself mean organic. A flavor certified in USDA’s “organic” category must contain at least 95% organic ingredients, excluding water and salt, with restrictions on the remainder. That percentage applies to the flavor preparation, not necessarily just its aroma compounds.

USDA rules for flavors used in organic foods prohibit synthetic solvents and carrier systems and artificial preservatives. They also allow qualifying nonsynthetic, nonorganic flavors when organic versions are not commercially available. Organic is not a blanket promise of no processing or no pesticides: the standards permit specific substances.

An organic flavor ingredient does not make the finished FizzyFocus formula USDA-certified organic.

USDA organic labeling · USDA flavor requirements · USDA allowed substances

Do natural flavors tell me the exact sources or allergens?

No. The term does not identify every source ingredient, carrier or processing aid, and a flavor name alone does not tell you the full recipe. Exact details need confirmation for the specific flavor blend.

Natural or organic does not mean allergen-free. Major food allergens must be disclosed when required, including when they come from a flavor. FizzyFocus’s label identifies soy-derived phosphatidylserine. If you need to avoid a particular ingredient, email help@fizzyiq.com with the flavor and ingredient you are asking about so we can check the relevant information.

FDA allergen-label guidance

A natural first step

15 Ingredients

Vitamins, minerals and targeted nutrients in one daily drink. Every amount is on the label.

Four kids drinking FizzyFocus in different flavors outdoors

A routine they look forward to

Your first pouch subscription includes samples of all 4 flavors, so they can find a favorite.

Choose their plan

Alongside their care

30 servings

Daily nutrition that goes alongside a stimulant, with their clinician’s guidance.

Explore pouch subscriptions

Read the amounts and ingredient research, then inspect actual batch certificates. The finished FizzyFocus formula has not been clinically tested.

A clear label

50 mg

Caffeine from natural green tea per serving, paired with 100 mg L-theanine.

Why caffeine

Why caffeine is in FizzyFocus

Caffeine is one of the most studied ingredients for alertness, so a complete focus formula includes it. We opt for a smoother, natural stimulant.

Per serving
Caffeine From green tea, not coffee beans
50 mg
L-theanine An amino acid also found in tea
100 mg

Putting 50 mg in context

A whole 3.5-ounce (about 100 g) dark chocolate bar can contain 50–150 mg of caffeine, depending on type and portion. One serving is 50 mg; two servings (ages 14 and up) are 100 mg.

On medication? Check with their doctor first. The American Academy of Pediatrics, the source of the chocolate range, advises avoiding caffeine for children.

What the research says

These studies are small, and none tested FizzyFocus. The two on the pair each used a single dose set by body weight. Long-term benefits and safety still need study.

Caffeine alone 7 small trials, 104 children in all No clear benefit in children with attention difficulties
Caffeine + L-theanine 2 small, single-dose studies, 5 and 21 young people Early studies look more promising
Study details

2023 review · caffeine alone. A review of seven small randomized trials in 104 children ages 5–15 with attention difficulties, six of them from 1975–1981, found no clear benefit from caffeine on its own (75–309 mg) compared with placebo. None paired caffeine with L-theanine or tested FizzyFocus.

2020 pilot study · five participants. An exploratory, randomized, placebo-controlled crossover study in 5 boys ages 8–15 with attention difficulties gave single weight-based doses (2.5 mg/kg L-theanine with 2 mg/kg caffeine). It was only partly blinded and too small to establish reliable effects. In tests about 1 and 2 hours after the dose, the pair improved an attention score and an overall thinking score compared with placebo; caffeine alone made one impulse-control measure worse, and the pair’s change on that measure was not statistically significant.

2026 study · 21 participants. A placebo-controlled crossover study in 21 young people ages 10–19 with attention difficulties compared single weight-based doses of the pair with a prescription stimulant and placebo. The order of treatments was not randomized. Both the pair and the stimulant reduced responses to distracting signals compared with placebo; only the stimulant sped up reaction time.

Choosing what fits your child
  • Review the full label with your child’s clinician, including medications and other caffeine sources.
  • Sensitivity varies: caffeine can affect sleep, anxiety and heart rate.
  • Keep any prescribed treatment guided by your child’s prescriber.
Sources